Goodby Silverstein and Partners

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Results 1 - 20 of 113 in Goodby Silverstein and Partners

  1. Coming to Grocery Stores: 'Got Milk?' Branded FoodRead the original story w/Photo

    Friday May 22 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including The answer from the organization behind the famous ad tag line is now yes, thanks to a new licensing initiative that is spawning a range of new Got Milk-branded food items.

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  2. Darkly Comic Ads for ZocDoc Illustrate the Utter Hell of Calling Your DoctorRead the original story w/Photo

    Thursday May 21 | Adfreak

    ZocDoc knows how much it sucks trying to deal with doctors over the phone. Now, the online medical-care scheduling service positions itself as the cure for such headaches in a pair of humorous spots from Goodby Silverstein & Partners in New York.

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  3. A tale of two cities: inside Deutsch's renaissanceRead the original story w/Photo

    Monday May 18 | DigiDay

    If you had walked into Deutsch LA's sprawling, beautiful space in Playa Vista a few months ago, the first thing that would have greeted you was a giant board, propped up on an easel, of the agency's profile in this year's annual "A-List" issue in Advertising Age. The shop came in at No.

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  4. Edelman UK appoints Mother's Matt GrovesRead the original story w/Photo

    Monday May 11 | Brand Republic

    ... 64k in the mid 1990s, which was folded into McCann Erickson. He has also worked at unit9 and Goodby Silverstein and Partners. Edelman's chief operation officer, Steve Spurr, said: "As digital has matured in our clients' businesses, it is clear we ...

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  5. Frito-Lay's CMO: Agencies of Record Are Outdated, Lay's Brand Has Gone Project-to-ProjectRead the original story w/Photo

    Saturday May 9 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including Frito-Lay North America CMO Ram Krishnan on Friday confirmed that the PepsiCo-owned division was no longer working with Energy BBDO on the Lay's brand and has shifted to a project approach for its creative.

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  6. Quilted Northern Toilet Paper Launches Memorable Spots About ForgettingRead the original story w/Photo

    Thursday May 7 | Forbes.com

    I am the Founder & CEO of Ideasicle, a virtual marketing-ideas company pioneering the "Expert Sourcing" model. Prior to founding Ideasicle, I worked at some of the most creative advertising agencies in the world, including Wieden & Kennedy, Goodby Silverstein & Partners, Mullen and Arnold Worldwide.

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  7. Ray Parker Jr. Wants to Sing Your Mom a Song About Milk for Mother's DayRead the original story w/Photo

    Wednesday May 6 | Adweek

    Goodby, Silverstein & Partners - which created the original "Got Milk?" campaign in 1993 - are taking the California Milk Processor Board brand digital, launching a new Mother's Day campaign today on Facebook and Twitter. Through Sunday, they are creating custom short songs for people who post about why they love their mom using the #SongsForMom hashtag.

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  8. Agencies Question Old Conflict Policies as Short-Term Projects RiseRead the original story w/Photo

    Sunday May 3 | Adweek

    Increasingly, clients are hiring independent agencies on a project basis - with no annual retainer, smaller fees and offers of work that last for as little as a month - almost all with the caveat that they not engage with competing brands, sometimes even long after a project is completed. These age-old conflict-of-interest policies harken back to a time when marketers would park significant business at a single shop and expect loyalty in return.

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  9. Bud Light Tests Alcohol Industry's Code Of Self-Regulation With New LabelRead the original story

    Wednesday Apr 29 | Forbes.com

    I am the Founder & CEO of Ideasicle, a virtual marketing-ideas company pioneering the "Expert Sourcing" model. Prior to founding Ideasicle, I worked at some of the most creative advertising agencies in the world, including Wieden & Kennedy, Goodby Silverstein & Partners, Mullen and Arnold Worldwide.

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  10. Havas Hires Anderson to Head Design, Ogilvy Shanghai Picks ECDs and moreRead the original story w/Photo

    Monday Apr 27 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including Havas Worldwide Chicago has named Chuck Anderson of NoPattern Studio its creative director of design.

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  11. Kevin Durant Schools Sonic's 'Two Guys' in the Brand's First Athlete-Backed AdRead the original story w/Photo

    Monday Apr 27 | Adweek

    After signing Oklahoma City Thunder star Kevin Durant last year, Sonic Drive-In's first ad campaign with the reigning NBA MVP from Goodby Silverstein & Partners puts a new twist on the brand's classic "Two Guys" ads. Starting today and continuing through August, 15- and 30-second spots will run on TV, online and on social media.

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  12. Tidal Music Streaming Service Could Save Itself By Redistributing The WealthRead the original story w/Photo

    Monday Apr 27 | Forbes.com

    I am the Founder & CEO of Ideasicle, a virtual marketing-ideas company pioneering the "Expert Sourcing" model. Prior to founding Ideasicle, I worked at some of the most creative advertising agencies in the world, including Wieden & Kennedy, Goodby Silverstein & Partners, Mullen and Arnold Worldwide.

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  13. One Dorito In This Handful Could Melt Your FaceRead the original story w/Photo

    Monday Apr 27 | Advertising Age

    The packages include what appear to be regular nacho cheese flavored chips. But roughly one out of every six chips is super spicy, even though it looks like every other chip.

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  14. LEVEL Studios Strengthens Executive Leadership Team With Industry Veteran Michael PhillipsRead the original story

    Friday Apr 24 | Freshnews

    LEVEL Studios, a digital marketing agency within the Razorfish Global network, today announced it has hired Michael Phillips as senior vice president of technology and innovation, a new position. Phillips will report directly to LEVEL's Chief Executive Officer Dan Connolly and will lead the agency's new San Francisco office.

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  15. Level Studios Sets up Shop In San Fran, Led By Michael PhillipsRead the original story w/Photo

    Friday Apr 24 | MediaPost

    Level Studios is expanding its footprint by opening a new office in San Francisco. This shop - based at 100 California Street - will cater to its technology clients and concentrate on core discipline areas including recruiting, human resources, creative and technology.

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  16. Judges rail against 'sexed up' work at D&AD open sessionsRead the original story w/Photo

    Apr 24, 2015 | Brand Republic

    Judges at D&AD's open sessions in the Truman Brewery criticised the rise of video case studies in awards submissions, arguing they "sexed up" average work. In a Judges' Insight panel session on communication yesterday, Justin Tindall, Leo Burnett's executive creative director, and Eric Kallman, Goodby Silverstein & Partners creative director let loose their frustrations.

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  17. FCB Names Karin Onsager-Birch West Coast Creative ChiefRead the original story w/Photo

    Apr 21, 2015 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including Interpublic's FCB has named Karin Onsager-Birch as the new chief creative officer of the agency's San Francisco and Los Angeles outposts.

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  18. Arnold Recruits Mullen's Bernd, Wyeth Joins BBDO Dusseldorf and MoreRead the original story w/Photo

    Apr 20, 2015 | Advertising Age

    Arnold Worldwide has hired Dylan Bernd as SVP, group creative director, and Chris Chao as SVP, creative / design director. The hires are the first major appointments under Global Chief Creative Officer Jim Elliott, who joined Arnold in March.

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  19. Anheuser-Busch Curiously Sells Category Of Beer In Latest Digital CampaignRead the original story w/Photo

    Apr 10, 2015 | Forbes.com

    I am the Founder & CEO of Ideasicle, a virtual marketing-ideas company pioneering the "Expert Sourcing" model. Prior to founding Ideasicle, I worked at some of the most creative advertising agencies in the world, including Wieden & Kennedy, Goodby Silverstein & Partners, Mullen and Arnold Worldwide.

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  20. Nike Ad With Tiger Woods And Rory McIlroy Beautifully Tees Up Masters DramaRead the original story w/Photo

    Apr 7, 2015 | Forbes.com

    I am the Founder & CEO of Ideasicle, a virtual marketing-ideas company pioneering the "Expert Sourcing" model. Prior to founding Ideasicle, I worked at some of the most creative advertising agencies in the world, including Wieden & Kennedy, Goodby Silverstein & Partners, Mullen and Arnold Worldwide.

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