N.C. State asks if `Toughie' wolf logo is used by Nevada Wolf Pack

Jun 7, 2007 Full story: WNCT-TV Greenville 49

North Carolina State wants to know if its snarling wolf logo is showing up on merchandise sold at Nevada. via WNCT-TV Greenville

Full Story
First Prev
of 3
Next Last
Dave of Nevada

Reno, NV

#1 Jun 10, 2007
The University of Nevada on December 1, 1921 first put forward the use of the wolf and the name "Wolfie"as their mascot to replace a rather boring name of related to sagebrush. The wolf was seen as an active symbol of power and strength. Lewis Hymers, a graduate of the University made the first drawing of the mascot used by the University.

When the Southern branch of the University of Nevada opened in 1957, they used a Confederate wolf as their symbol, named Beauregard, to compete with the Northern wolf in Reno. However, not wishing to continue the "connection" to the original wolf in Reno, they have since gone with a man in a Confederate hat, the "Rebel" and the cry, "Hey Reb."

In 1922, the student body of North Carolina State was said to "act like a wolf pack" at games and the name "wolfpack" stuck. Starting in the 1960s, "Mr. and Mrs Wuf" appeared as their mascots at sporting events, with a strutting "Tuffy" as their main logo.

Considering the University of Nevada
1. Picked the wolf as a postive symbol.
2. Picked it first in 1921.
3. Picked it again in 1957 for the Southern Branch.
4. Still uses it.

Considering North Caroline State
1. Got it stuck on them for bad behavior.
2. Did not use it until the 1960s

If anyone has to give up the use of the name "Wolf Pack" and the Wolf as their symbol, it should be North Carolina State.

Or perhaps they should just pay a royalty to the University of Nevada.
Kenny

Raleigh, NC

#2 Jun 11, 2007
It's not the name NC State has a problem with its the actual logo. University of Nevada's primary logo is fine but as of recently they have been using a secondary logo which is almost identical to NC State's Toughie http://www.ncs.ncsu.edu/trademark/images/ncsu...
which is a registered trademark.

Nevada's stolen logo on a cookie jar.
https://www.nmnathletics.com/ecomphotos1/400/...
Dave of Nevada

Reno, NV

#3 Jun 11, 2007
University of Nevada at its Las Vegas campus started using a wolf in a hat in 1957. So it is OK for NCS to swipe the wolf from UNLV but it is not ok for UNR to swipe it back.

Guess that is logical.

http://search.msn.com/images/results.aspx...

But like I suggested at www.rgj.com lets not let the lawyers handle it. All that will do is cost money. Lets have YOUR football team play OUR football team and the winner gets to keep ALL cartoon wolves and the other team will have to stick with real looking wolves.

Or is this a challenge that NCS will decline because they do not like to lose?
J of NC

Raleigh, NC

#4 Jun 11, 2007
Are you kidding me? That image isn't even close to NCSUs wolf. http://search.msn.com/images/results.aspx...

Too bad the same cannot be said of the Univ. of Nevada.

Again, it's the logo that's in question, not the name of the team.
Dave of Nevada

Reno, NV

#5 Jun 12, 2007
Ah.....taking the name is OK. Taking the logo is not. Thank you for clearing that all up.

Either way, lets fight it out on the football field and not in the court room. That way the schools can make some money and the lawyers will not.
josh

Wilsons Mills, NC

#6 Jun 12, 2007
hey dave, google image search "wolf pack logo"

not only will you see the nc state logo appearing before the nevada logo, google asks

"did you mean: wolfpack logo"

and also consider this...

"Any company with a mark registered by the United States Patent and Trademark Office must prove that it has worked to protect its marks, or risk losing the federal license.

In 2001, Georgia Tech filed a lawsuit against a minor league baseball team in Salt Lake City over its use of the word "Buzz," as its team nickname. "Buzz" is the registered name of the school's mascot. Georgia Tech won the lawsuit and the baseball team was forced to change its name and pay the University $600,000, according to a Georgia Tech press release."

love,
the wolfpack (a group of fans given a name because of their unity)
Dave of Nevada

Reno, NV

#7 Jun 13, 2007
Calgary Wolfpack
Springfield Wolf Pack
Woodbridge Wolf Pack
Loyola Wolfpack
West Morris Central High School Wolfpack
Empire State Wolfpack
Northern Colorado Wolfpack
Hartford Wolf Pack
IFL Wolfpack

and of course the University of Nevada Wolf Pack.

I see a whole new field of work for lawyers.
(Let's fight it out on the football field.)
Ms Wuf

Raleigh, NC

#8 Jun 13, 2007
We, NCSU do not care about the name "Wolf Pack" or Wolfpack ... what we care about is the actual logo of Mr. Wuf or "Toughie" I am one of the schools mascots and we are upset, please just use your original logo ... no big deal! What came about the addition of the second "wolf" for your university anyways ? and it is stated that an NC State Student drew the picture of "Toughie" that Nevada is using a mirror image of with another hat sooo ... I guess I'm confused why you have our mascot on your merchandise?

Love,
Ms. Wuf
Ms Wuf

Raleigh, NC

#9 Jun 13, 2007
Bob

Mount Airy, NC

#10 Jun 13, 2007
First of all the wolf that the news says was stolen isnt the wolf that it is similar to. That is the "new" toughie the old toughie looks identical to taht one and was designed by an NC State Art Student. http://upload.wikimedia.org/wikipedia/en/f/fd... a picture of the old ncsu wolf can be found there
Dave of Nevada

Reno, NV

#11 Jun 14, 2007
Just how different does something have to be
to prevent someone from yelling foul?

Ms. Wuf. If you are not the official mascot of NCS, then isn't your using a similar name also infringement of a copywrite? Could not NCS come after your for using their "name" and speaking "for them?" Or is changing ONE LETTER in the title sufficient to save you from those charges?

The University of Nevada in Las Vegas used a cartoon wolf with a hat in the late 1950s for their school mascot and sports teams. Is NCS using a cartoon wolf in a hat not also infringement? Yes, they did change it, but the idea is still there. Now NCS is accusing the University of Nevada of doing the same thing, taking a wolf in a hat and changing it. Just how DIFFERENT does something have to be to be safe?

It seems the NCS solution is to bring in lawyers. My solution is to bring in the football teams and fight it out on the playing field. Much more sporting and instead of losing money for the schools, they both would make money. We could even start up a new rivalry.

“Giddy up”

Since: Apr 07

Honolulu, HI

#12 Jun 14, 2007
The real question should be, " Are there any indiginous Wolves out there receiving royalties from this logo issue?"
Come on, there are plenty of hungary wolves, wolv-ette's, and baby wolves going hungery every day.
You can make a difference. Sally Struthers forgot to plug our wildlife issues with starving animals.
Let's feed the wolves with money, so they don't have to go crazy hunting down their prey.
They can have a wallet with some nice coin, thanks to those royalties flowing in from this ridiculous story. Set for life, just like Paris Hilton, but without the bonehead social issues.

“Media Darling USC! BRAAHAHAHA!”

Since: Jan 07

I'm Blessed to Live In DIXIE!

#13 Jun 14, 2007
Island Joe wrote:
The real question should be, " Are there any indiginous Wolves out there receiving royalties from this logo issue?"
Come on, there are plenty of hungary wolves, wolv-ette's, and baby wolves going hungery every day.
You can make a difference. Sally Struthers forgot to plug our wildlife issues with starving animals.
Let's feed the wolves with money, so they don't have to go crazy hunting down their prey.
They can have a wallet with some nice coin, thanks to those royalties flowing in from this ridiculous story. Set for life, just like Paris Hilton, but without the bonehead social issues.
> And, the hungry wolves should have their own talk show ... hosted by Rosie O'Donnell!

“Giddy up”

Since: Apr 07

Honolulu, HI

#14 Jun 14, 2007
ART DECO MAN wrote:
<quoted text>> And, the hungry wolves should have their own talk show ... hosted by Rosie O'Donnell!
I would watch that ONLY if the Wolves ate her within her opening monoloque, and LIVE on stage.

Grade F meat. Nasty

“Media Darling USC! BRAAHAHAHA!”

Since: Jan 07

I'm Blessed to Live In DIXIE!

#15 Jun 14, 2007
Island Joe wrote:
<quoted text>
I would watch that ONLY if the Wolves ate her within her opening monoloque, and LIVE on stage.
Grade F meat. Nasty
> Starving wolves and Rosie O'Donnell together. > That would be a great reality show, don't you think Island guy? > I don't think there's much, if any meat involved ... mostly fat! lol!

“Giddy up”

Since: Apr 07

Honolulu, HI

#16 Jun 14, 2007
ART DECO MAN wrote:
<quoted text>> Starving wolves and Rosie O'Donnell together. > That would be a great reality show, don't you think Island guy? > I don't think there's much, if any meat involved ... mostly fat! lol!
Chewy, chewy Fat. Just like the pork chops I grew up with.
That show would Kill it ! But would only be a one time airing, unless the following week is Wolves nawing on her bones and using her leftover hair for floss.
Maybe Paris Hilton could be second in line?
Get it right LOSER

United States

#17 Jun 15, 2007
Dave,
Of course you dont want lawyers to handle it...you know you guys would lose. And that of course means you would have to change your logo and give NC State lots of money.
For Dave

United States

#18 Jun 15, 2007
"Did someone swipe Toughie?

The fanged, snarling, beanie-wearing logo of the N.C. State University Wolfpack has shown up on souvenirs being hawked at the University of Nevada, Reno.

He's right there on a cap, a spirit flag, a welcome mat, a floorboard mat, a chair and a leather steering wheel cover -- the spitting image of Toughie except for his Reno shade of blue and a top hat.

A logo spat could follow.

Infringement cases are common at N.C. State, which counts at least 10 a year on its 15 registered trademarks, said Cindy Sears, director of trademark licensing.

And though Sears has never had a case go to court in 17 years, the Nevada example could end up in the hands of logo lawyers.

"We're just trying to protect the brand," she said.

The university trademarks two different versions of Toughie -- one strutting, one mug shot.

The swaggering logo is often called "strutting wolf," but "technically, he's Toughie," said Keith Nichols, NCSU spokesman.

Other trademarked items include the official seal with a Bell Tower design, the letters NCS in block formation and the same letters in diamond formation.

The phrases "North Carolina State University," "NC State," "NSCU" and "Wolfpack" are protected, too.

To use them for commercial purposes requires payment of an 8 percent royalty. N.C. State collects about $840,000 in royalty money each year.

Most infringement cases are simple misunderstandings and quickly corrected once a fan sees them and points them out.

That's how Sears found out about the other logo. The Reno school, by the way, is represented by the Wolf Pack -- two words.

N.C. State's trademark dates to 1984, Sears said. She added that the university's licensing agent has sent notice to Nevada but she didn't think a response had arrived.

In Reno, the top-hatted wolf may be a secondary logo to the primary side-view version, but it's not a new design, said Kurt Esser, associate athletic director for marketing and communications.

He hadn't heard anything about trademark infringement Tuesday and opted to hold comment.

"I've seen [the top-hat wolf] on game logos since the 1980s," he said. "We haven't used it a lot."

It wouldn't make any difference that the Nevada wolf is blue and wearing a different chapeau, Sears said. N.C. State allows "fashion colors" of its trademark wolf.

There is one exception, Sears said: No Carolina blue."

“Media Darling USC! BRAAHAHAHA!”

Since: Jan 07

I'm Blessed to Live In DIXIE!

#19 Jun 15, 2007
Island Joe wrote:
<quoted text>
Chewy, chewy Fat. Just like the pork chops I grew up with.
That show would Kill it ! But would only be a one time airing, unless the following week is Wolves nawing on her bones and using her leftover hair for floss.
Maybe Paris Hilton could be second in line?
> Poor ole Paris is skin and bones. > Not much of a meal for a pack of wolves.
MsWuf

Raleigh, NC

#20 Jun 15, 2007
Cute Dave ... real cute ... that's why it's Mr. and Ms. Wuf, no arguement there! The university has and supports both, anyways I'm leaving it to the big guys to fight out ... haha thanks for making me laugh even more art deco man and island joe ... I'm really confused haha why you're in this discussion, haha Go Pack !
Love,
Ms. Wuf

Tell me when this thread is updated:

Subscribe Now Add to my Tracker
First Prev
of 3
Next Last

Add your comments below

Characters left: 4000

Please note by submitting this form you acknowledge that you have read the Terms of Service and the comment you are posting is in compliance with such terms. Be polite. Inappropriate posts may be removed by the moderator. Send us your feedback.

University of Nevada NCAA Discussions

Title Updated Last By Comments
Deonte Burton Sleeper of the Draft (Jun '14) Jun '14 Rodney 1
Arizona overcomes Nevada 49-48 in New Mexico Bowl (Dec '12) Dec '12 hii 1
USC's Lee has nation's top receiving day since '07 (Oct '12) Nov '12 Just Me Wolfie 61
On eve of practice, the Wolf Pack basketball te... (Nov '12) Nov '12 Mitch 2
Does the Wolf Pack have the best offense among ... (Jul '12) Jul '12 m wolf 1
Nevada WR Session Invited to Raiders Camp (May '12) May '12 Laughing Bear Fan 1
Hawaii Beat (Sep '11) Sep '11 mountararat 1
More from around the web