what is direct mail
Posted in the Direct Mail Forum
Since: Nov 11
#1 Mar 30, 2012
In answer to what is direct mail, it's any printed advertising message such as ads, letters, or other solicitations that it is delivered via the postal system (and sometimes by other contract carriers like FedEx and UPS) to a specific group of consumers. Bulk-mail rates are used to lower the cost of the mailing, and targeted mailing lists are used to maximize potential response. What's more, direct mail is the third largest media expenditure, right behind television and newspaper! Visit http://www.dmsorlando.com/ , a complete one-stop shop for all your direct mail need that's to provide a direct line between you and your customers.
“Print Production & Marketing ”
Since: Jul 11
#2 May 28, 2012
Yes! Direct Mail is one of the most powerful and profitable methods of marketing today.
One of direct mail's biggest advantages is its ability to make personal one-to-one contact with your prospect.
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