GM's Chevrolet Volt ads aim for gay, lesbian buyers

There are 2 comments on the Jul 16, 2012, USA Today story titled GM's Chevrolet Volt ads aim for gay, lesbian buyers. In it, USA Today reports that:

Gay and lesbian consumers prefer fuel-efficient cars, account for 5% of new car purchases and have average household income in the six figures -- more than that of heterosexual households, according to a recent marketing survey.

Join the discussion below, or Read more at USA Today.

david traversa

Catamarca, Argentina

#2 Jul 17, 2012
More money.. better taste.. = better life for the kiddies..

Since: Sep 12

Grenada

#5 Sep 7, 2012
They seem to be living better lives and are able to spend more. I think i should be gay also.

Tell me when this thread is updated:

Subscribe Now Add to my Tracker

Add your comments below

Characters left: 4000

Please note by submitting this form you acknowledge that you have read the Terms of Service and the comment you are posting is in compliance with such terms. Be polite. Inappropriate posts may be removed by the moderator. Send us your feedback.

Chevrolet Discussions

Title Updated Last By Comments
News Chevy Volt leapfrogs Toyota's Prius (Nov '10) 8 hr Nasty Canadian 10,487
News If Chevrolet Suburban Won't Start It Could Be S... (Jun '09) Apr 20 skilou 148
News New markets, production for GM Korea Apr 19 John Jeffery 1
News Chevrolet Malibu Owners: Problems & Solutions (Jun '06) Apr 16 Randon 2,759
News Honda Pilot Owners: Problems & Solutions (Feb '06) Apr 16 missic 1,925
Who is BEST: Ford, Chevy or Dodge??? (Mar '08) Apr 15 Kaleb carr 60
News Blazer Electric Rear Hatch Will not Open (Sep '06) Apr 13 Cajun 58
More from around the web