WHY: Smirnoff? Smirn-on! Nothing puts Crassmas back in the holiday season like a giant bottle of booze.

Everyone at one point in time dreams of being a rockstar! The lush parties, the great music and the in-your-face style and attitude make for an enviable mlange of living life to the fullest.

Singer Cassie attends the Sean 'Diddy' Combs' Birthday Celebration Presented by Ciroc Vodka at The Grand Ballroom at The Plaza Hotel on November 20, 2009 in New York City.

"The Hills" star Audrina Patridge doesn't have time for her reality-drama rival Whitney Port - especially when she's flirting with a hot guy.

Thieves had taken hundreds of pounds of charity money much of it for the Devon Air Ambulance, in a raid on a pub.

THIS FLIER IS CLASSIC AND I HOPE EVERYONE GETS A GOOD LAUGH OUT OF THIS ONE. YOU ONLY TURN 30 ONCE, SO WHY NOT ENJOY IT RIGHT! FREE ADMISSION FOR ANYONE THAT WANTS IT, JUST COME DOWN THIS THURSDAY NIGHT AND CELEBRATE MY 30TH.

Blaise Burry never shys away from a good bargain, especially when it comes to his liquor.

Off the Beaten Path has extended the due date for the Hall of Fame nominations to Friday, Nov.

Wild Models, Inc. recently booked former Playboy Playmate Irina Voronina in a new music video for rock legends MOTLEY CRUE .

For the jaded bar scenester, the prospect of heading outside the city is daunting.

As much fun as it is to attend Halloween festivities, you can have a pretty good time gawking at the post-holiday play-by-play. Enjoy our visual roundup of celebrity costume parties, crazy Halloween parades around the country and whatever else we could sneak in.

Everyone knows Diddy is down with Ciroc Vodka, after joining the brand back in 2007.

Is it ethical when the media make people angry, perhaps stepping over the mark to get a reaction, then make that reaction page three news? Today there is a royal stoush going on between former Prime Minister Paul Keating, his daughter Katherine Keating and News Limited over what did or did not happen at a publicity party held by Absolut Vodka last ...

One of the defining characteristics of vodka is that it is a neutral spirit: It is not flavored.

This year, in the tradition of the company's 30 years of creative collaborations, ABSOLUT VODKA decided to fund a yearly award of Euro 15.000 to an international young artist exploring creativity through the integration of art forms.

Tonight, Wednesday, October 28th, Red Ivy will host a Freshmix event, slinging Skyy Vodka's latest creations and infused vodkas to all attendees.

Ask one hundred Americans to name something Russian, and I would wager that the majority of them would list Vodka as one of the top three things associated with Russia.

Just when you think a company like Van Gogh had everything covered in their extensive portfolio they release another bottling, and then another and another.

Vodka has become the staple in the majority of today's mixed drinks. Yearning for something new and different, consumers are ever-attracted to the latest array of infused spirits.

What would Halloween be without a cocktail a black as night? I don't know, but it could be a lot more fun with one and that's where this week's sipper comes in.