Shelve Those DVDs and Break Out the Music with New Music Matters Most Program

PRWeb

November 03, 2009

- In light of the current controversy over the use of videos for infants, Long Island-based Lovely Baby Music announces their Music Matters Most initiative. The program offers parents in the U.S. and Canada the chance to exchange baby DVDs and videos for up to a 50% discount on the entire Lovely Baby CD music catalogue.

For the past twenty years, international baby music expert and Lovely Baby creator, Raimond Lap, has been advising parents, through his music and books, about the importance of music as it relates to their babies' development. Originally created for his own child, today millions of babies in more than 80 countries have benefited from his music.

'If you haven't considered using music as part of your baby's daily routine, now is the perfect time to start,' states Lovely Baby president, Gary Brody. 'This program gives parents the opportunity to get back to basics while introducing them to the Lovely Baby music series. Age-appropriate music gently stimulates the young mind and offers boundless ways for families to interact with one other. Whether dancing, singing or just being silly, music is the most beneficial medium to foster a baby's emotional and social development. It's time to shelve those DVDs and break out the music.'

Lovely Baby Music is also using this program as a green opportunity. All videos received during the promotion will be recycled into new products.

Complete information about the Music Matters Most program can be found at http://www.musicmattersmost.com.

About Lovely Baby CDs
Lovely Baby is the only original music series in the world specifically created for babies, ages prenatal to 36+ months. Through carefully crafted arrangements, these recordings have been optimized for a baby's sensitive ears. Lovely Baby CDs have been embraced by the early childhood development and early literacy communities, and are used in elite infant education programs around the world - including those of the U.S. Military.


Media Contact:
Lovely Baby Music
GARY BRODY
516-409-5433

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