Friday May 3
GEICO Gecko's new book 'You're Only Human' offers readers a modern day guide to life
Now many centuries later the GEICO Gecko offers some modern day reasoning of his own.
The Daily News
Anyone you know?
Last week I gathered some insults from Shakespeare's plays to enliven our modern-day expressions.
How a Martin Agency Duo Created the Geico Gecko Book
Behind every successful gecko is a sharp creative team, and the Geico Gecko is no exception.
News Briefs: Week of April 15, 2013
Peter Workman, who founded Workman Publishing in 1967 as a book packager and turned it into one of the country's most successful independent publishers, died April 7 after a battle with cancer.
Book trade news from Book2book
Swann Expected To Bow Out At Wh Smith With Record Profits
WH Smith chief executive Kate Swann is this week expected to deliver record profits at what will be her final results announcement at the chain she rescued.