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TRUSTe News

News on TRUSTe continually updated from thousands of sources around the net.

Tuesday Mar 25 | Freshnews

Convertro Earns Global TRUSTe Certification, Validates Privacy Compliance

Convertro , a multi-touch attribution solution that helps brands and agencies optimize advertising effectiveness, today announced that it is the first pure-play marketing attribution provider to earn the respected TRUSTe certification.

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Related Topix: Startups, Marketing, Privacy

Tuesday Mar 25 | Sys-Con Media

TRUSTe Launches TRUSTed Interests - Putting Consumers in Control of Their Digital Experience

TRUSTed Interests is an extension to the TRUSTe Data Privacy Management Platform which enables consumers to share and manage details of their interests across mobile and desktop devices.

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Related Topix: Startups, Privacy

Thu Mar 13, 2014

Sys-Con Media

Lynda.com and Yodlee join IBM and Merck in commitment to protecting...

This follows the announcement last Thursday by the FTC, together with agency officials from the European Union and APEC economies, with the ultimate goal of helping businesses transfer data around the world in a safe way in compliance with global privacy frameworks.

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Related Topix: Startups, Privacy

Mon Mar 03, 2014

ComputerWorld

The paranoid's survival guide, part 1: How to protect your personal data

Who says privacy is dead? While it's true that marketers, the government, data aggregators and others are gathering and analyzing more data than ever about every individual, you can still exert some control over what's out there, who's tracking you and what they do with that information.

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Related Topix: Startups, Facebook, Social Software, Privacy

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