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Marketing Guru Joins House Party's Advisory Board
For more than 25 years Tobaccowala has helped leading marketers reinvent their strategies to stay ahead of the rapid and profound changes in technology and consumer behavior, and now he will apply his unmatched savvy and perspective to help House Party and its clients innovate and grow.
Publicis Wins Contracts With Chevrolet, Unilever
French advertising company Publicis Groupe SA Monday said it has won advertising contracts with General Motors Co.'s Chevrolet, Chrysler Group LLC and Anglo-Dutch consumer goods group Unilever PLC .
GM Is Said to Award Chevrolet Advertising Work to Campbell-Ewald, Publicis
General Motors Co., splitting advertising contracts for its largest brand, will use agencies Campbell-Ewald and Publicis Groupe SA to produce campaigns for Chevrolet in the first half of 2010.
GM Hands Publicis Chevy Work for Olympics
General Motors Co.'s Chevrolet tapped Publicis to handle the work for three models that will air during the Winter Olympics.
Chevy Taps Publicis for Car Models
Publicis has won an integrated creative assignment for General Motors' Chevrolet car models, after the agency's Seattle and Dallas offices pitched the business, sources said.
Renault has renewed its contract with Publicis Groupe for another three years, doubling the number of countries in which the marketing communications firm works for the French automotive giant.
Customer Interaction Solutions
Renault Pursues its Relationship With Publicis Groupe
Renault and Publicis Groupe have signed an agreement to maintain their collaboration for another three years .
Unique Partnership to Offer Pharma Companies Comprehensive Suite of Medical Affairs Services
Science Oriented Solutions , a member of the Publicis Healthcare Communications Group , announced today its strategic partnership with Scientific Advantage, LLC of Bernardsville, NJ.
Why Fallon and Universal McCann Must Get Right With Chrysler's Dealers
Congratulations to Fallon and Universal McCann , who just won Chrysler's $1 billion creative and media advertising duties , respectively.
700 More Jobs Gone at Publicis Groupe
For only the second time this year Publicis has shown some candor regarding job cuts at its various ad agencies : It has cut 2,500 jobs.
Advertisers Lament Google's 'Kleenex-Like' Dominance, Razorfish Says
Google Inc.'s Internet dominance is a concern to advertising firms, because it could limit the choices they can offer clients online, said Bob Lord , the head of Publicis Groupe SA's Razorfish agency .
Independent Anomaly said it has added a "pillar client," topping incumbent Publicis Groupe shop Fallon to win the pan-European Sony Electronics account following a review.
Susan Johnson Named VP of Client Services within Publicis Strategic Solutions Group
December 8, 2009-Publicis Strategic Solutions Group-a leading provider of multichannel message delivery solutions for the life sciences industry-has announced that Susan Johnson has been named Vice President of Client Services for Publicis Selling Solutions, Arista Marketing Associates, and Pharmagistics.
Chrysler Starts Fresh With Fallon as BBDO Partnership Winds Down
The agency that has done some of the most groundbreaking auto work in the past decade with its BMW Films series -- Fallon, Minneapolis -- is finally back in the car business after four years without an auto account.
P&G taps Carat for Gillette North America media planning
Procter & Gamble has named Carat its communication-planning agency of record for North America Gillette Male Grooming, according to Ad Age .
Publicis: unveils Digitas and Razorfish consolidation
Publicis Groupe is moving to integrate the management and support operations of its digital agencies, Digitas and newly-acquired Razorfish, in 20 markets outside the US.
Razorfish And Digitas Get Further VivaKied
In an effort to streamline Publicis Groupe's VivaKi network, Razorfish and Digitas on Wednesday announced an agreement to rely on consolidated support functions and management across all non-U.S. markets.
Tobaccowala Shifts to VivaKi Role
Rishad Tobaccowala is shifting from running Publicis Groupe's innovations unit Denuo to a broader role across VivaKi.
Customer Interaction Solutions
Publicis Groupe Services: Supervisory Board
At its meeting on Tuesday, December 1, 2009, the Publicis Groupe Supervisory Board chaired by Mrs.
Reckitt Benckiser consolidates 800m global media into Havas and Publicis
Reckitt Benckiser, owner of brands Vanish, Veet, Clearasil and Dettol, has consolidated its A 800 million global media planning and buying arrangements into Havas Media and Publicis Groupe.
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