Apr 25, 2012 | AdExchanger.com
BrightTag Gets Funds For Tags; Evidon, TagMan Partner; The Last Click And Avon
Tag management company BrightTag announced that it has raised $15 million in new financing.
TagMan Offers New Conversion Loss Calculator to Measure Impact of Page-Load Speed on Sales
The new Conversion Loss Calculator allows marketers to plug in specific data about their own websites and returns information showing the direct impact of slow-loading pages on the bottom line.
Tag Management Becomes Serious Ad Business
Tag management companies have begun stepping up services for collecting and blocking data from ads and analytics platforms.
TagMan Joins WAA as a Corporate Member to Influence the Evolution of...
TagMan, the global leader in tag management, today announced that it has joined the WAA to help shape the evolution of the digital marketing industry.