4 hrs ago | Adweek
P&G Offers Money-Back Guarantee on Swiffer
NEW YORK In this sluggish economy, Procter & Gamble has rolled out a new ad campaign for its Swiffer brand that aims to instill consumer confidence in the household-care sector.
9 hrs ago | Adweek
P&G Offers Money-Back Guarantee on Swiffer
NEW YORK In this sluggish economy, Procter & Gamble has rolled out a new ad campaign for its Swiffer brand that aims to instill consumer confidence in the household-care sector.
A restructuring package after the split with Procter & Gamble could not help Godrej Soaps to improve profitability as net profit fell 44 per cent to Rs 25.05 crore.
Stengel on Leadership, New Media and the Purpose Institute
Q&A: P&G's Departing Global CMO Talks About His Legacy, His Future and What Changes, If Any, His Successor Has in Store BATAVIA, Ohio -- After seven years as perhaps the most visible, outspoken and successful ...
Angela Bassett, Hill Harper, Tasha Smith Headline P&G's...
Procter & Gamble celebrates the arrival of the summer's "My Black Is Beautiful" tour in Atlanta by presenting Mayor Shirley Franklin and two other exemplary local women with its "My Black Is Beautiful Award" ...
New 'Trusted Everywhere' Duracell Commercial Focuses On Child Safety
TV Spot Introduces New Duracell Powered BrickHouse Child Locator To Help Parents Protect Their Children BETHEL, Conn., July 22, 2008 BETHEL, Conn.
P&G Offers Money-Back Guarantee on Swiffer
In this sluggish economy, Procter & Gamble has rolled out a new ad campaign for its Swiffer brand that aims to instill consumer confidence in the household care sector.
Digital screens sell ad messages to Kenwood shoppers
A New York company with an elite group of Cincinnati investors has installed 15 digital display boards at Kenwood Towne Centre , where it hopes to demonstrate the value of mall-based advertising for executives ...
BT Global Services to outsource managed IT
BT Global Services will next month sign a long-term, multi-million pound deal to outsource all the routine IT work that it has picked up as part of its managed services business.
P&G fights back against UK animal protection charity
Personal care giant Procter and Gamble has defended itself after being targeted by a UK-based animal rights charity.
All About P&G's New Global Marketing Officer
Jim Stengel's successor at Procter & Gamble is a 26-year company veteran known for reinvigorating the Cover Girl brand, saving millions by retooling P&G's supply chain and for being exceptionally ...
InterContinental Hotels Group Bolsters Asia Pacific Marketing & Sales ...
IHG Asia Pacific today announced seven key appointments to its marketing and sales leadership team in the region, specifically designed to drive brand performance and support the accelerated expansion of the ...
Hang on folks, it's gonna get worse
Tue Jul 15, 2008 6:12pm EDT - A store employee moves boxes full of of Kellogg's cereal in a supermarket in New York April 29, 2008 .
In this undated file photo provided by Procter & Gamble Co. president for strategy, productivity and growth, Marc Pritchard will become global marketing officer for P&G when Jim Stengel retires in October, ...
Procter & Gamble tells investors not to worry - should they?
Procter & Gamble wants to calm the nerves of jittery Wall Street. According to this item , the Kimberly-Clark warning has spooked investors worried about inflation .
Animal rights campaigners in market square protest
ANIMAL rights campaigners dressed as rats and locked themselves in cages to protest about cosmetic testing on animals.
PROCTER & Gamble Co, the maker of Tide laundry detergent and Head & Shoulders shampoo, will increase prices in China, Xinhua News Agency reported, citing the company's China spokesman Zhang Qunxiang.
BBDO Buys Cincinnati-Based Shop on P&G Roster
In an attempt to broaden its relationship with Procter & Gamble, BBDO has made its first acquisition in decades with the purchase of 15-year-old Barefoot Advertising, a Cincinnati-based shop that handles P&G ...
GM, Procter & Gamble pull ads on BET
Leaders of the Enough is Enough campaign - a movement for corporate responsibility in entertainment - began petitioning BET's top advertisers to pull ads from the "Rap City" and "106 & Park" programs.
Pringles tax folks win, but their marketing people lose
As reported by the Wall Street Journal this weekend, and commented on by Professor Bogdanski , a British court held on Friday that Pringles are not taxable as potato snacks because they are not made primarily ...