Panache News

May 29, 2012: A pair of very desirable early Porsche coupes that will appeal to both collectors and everyday drivers alike will be going under the hammer at Shannons Melbourne Winter Classic Auction on Monday June 4. For purists and collectors there's an attractive 1965-model 912 Coupe still fitted with its original 1600cc engine and Solex ... (more)

Yesterday 24/7 Media announced an extensive partnership with Microsoft Advertising , including naming the Microsoft Advertising Exchange the exclusive third-party ad exchange offered to users of 24/7 Open AdStream; annointing the Microsoft Media Network as the only non-WPP demand source with programmatic access to the Real Media Group's premium ... (more)

Margaret M. Brownell, 70, of Mattapoisett died Saturday, January 21, 2012. She was the wife of the late David F. "Fred" Brownell.

Following its December acquisition of Panache , WPP's marketing technology company 24/7 Real Media has now integrated 13 of Panache's advanced video ad formats into its existing ad platform.

The addition of the latest digital video advertising technologies to 24/7 Real Media's award-winning Open AdStreamA ad management platform, creates new and expanded revenue generating opportunities for clients of both companies and gives 24/7 Real Media the industry's most comprehensive integrated advertising management platform.