Tuesday | Bizcommunity
Digital growth creatws new career opportunities
South Africa is in the midst of a digital boom. Most marketers agree that there has been a dramatic increase in spend on digital marketing activities and online advertising over the past two years, with major brands spending between 5% and 10% of total ad spend on online advertising.
The engineer with the big ad numbers
They can call it a social network, a search engine or a phone. In the end what they are interested in is your eyeballs for selling you stuff that you don't want.
MediaCom selects InMobi to Ramp Up Rich Media
May 25th 2012. InMobi , the largest independent mobile advertising network, has announced a partnership with MediaCom , one of the world's leading media agencies, whereby MediaCom will deploy InMobi's rich media ad creation platform Sprout, throughout Europe, the Middle East and Africa.
Firefish (OTCBB: FRFS) Expands in Rapidly Growing Mobile Ad Market in India
The Street Beat commentary - India represents one of the hottest mobile advertising markets in the world.
AdTruth Convenes 18 Digital Media Companies to Plan Deployment of Universal Tracking in Mobile
The participants included 18 innovative companies -- representing the breadth of the digital and mobile advertising ecosystem including major advertising and marketing agencies, mobile application developers, advertising exchanges, advertising networks, demand side platforms , data providers, ad serving technology companies and major publishers -- ... (more)
Is Pinterest's mobile play stronger than Facebook's?
Pinterest quickly climbed the charts to become the third biggest social network, and these strengths are not lost on the investment community, with a handful of investors shelling out $100 million to the content-sharing service last week.
InMobi launches free mobile ad tracker with real-time analytics, no UDID
Independent mobile ad network InMobi has launched a new, free Ad Tracker that can measure mobile conversion rates without needing to know your phone's unique identifier , the company announced today.
InMobi expands its leadership team
InMobi, Bangalore-based mobile advertising company expands its business in India, it has launched offices at New Delhi and Mumbai.