Wednesday Aug 27
InMobi inks global partnership with Factual to increase Mobile Ad Efficacy for Brands
InMobi, the world's largest independent mobile advertising platform, and Factual, the preeminent location data company in mobile marketing, today announced a partnership to create a rich set of audience targeting solutions for brand advertisers.
The Times of India
Billion-dollar valuations bring Rs 1 crore salaries to tech startups
MUMBAI/BANGALORE: Flush with investor money and valuations topping a billion dollars, a small but fast-growing group of Indian startup superstars is fuelling a new wave of wage inflation in the Indian technology sector.
Mobile messaging apps bypassing social media platforms, voice calls: InMobi study
A study conducted by mobile advertising solutions firm InMobi today revealed that messaging apps were the preferred way for communication, bypassing even social networks and voice calls.