IHOP News Archives

“The stars at night are big and bright.”

Issue date: 3/26/08 Section: ARTS & LIFE Sing-alongs, first dates and marriage proposals may hold special meaning to many people, but if any of these experiences have happened at IHOP, a year's supply of free ... via North Texas Daily

“He will be not only a great addition to our Kansas City office, but to our whole firm”

Formwalt was general counsel for the Overland Park-based casual-dining chain's international division and did work for its recent sale to IHOP Corp. via Kansas City Business Journal

IHOP Corp. today announced the appointment of John Jakubek to the position of senior vice president, human resources, effective March 31, 2008. via Market Wire

“Applebee's new ownership by IHOP Corp. and the approach leadership intends to take to re-energize the brand were integral in our decision to acquire additional restaurants.”

IHOP Corp. will sell 41 company-operated Applebee's restaurants to Apple American Group LLC of San Francisco. via East Bay Business Times

“Yeah, I like the Toasted Bun better.”

Excuse me as I get a little more obnoxious with the BT posts... but he's now at that age where some funny stuff is coming out of his mouth. via Franklin Avenue

“As marketing evolves, this has gone a new direction with a new campaign”

Applebee's self-professed 'bold, innovative' ad campaign featuring a talking apple voiced by comedian and actress Wanda Sykes lasted all of four months.

The Lenexa-based casual dining chain, which was acquired last year by IHOP Corp., had hoped to cut through the crowded clutter in its category by creating an iconic image that consumers would instantly connect to Applebee's. It thought it had a hit with the talking-apple campaign -- the first from agency McCann-Erickson Worldwide in New York -- which made its debut in late October. Read more

First Here's what CNBC's "Fast Money" traders had to say about some of the market's biggest movers on their "Pops and Drops" segment Friday. via TheStreet.com

“IHOP's new Horton-themed menu items combine the unique, craveable items IHOP is famous for with some of the best-loved creative and playful themes from Dr. Seuss' stories.”

With new items that include Beezlenut Splash, Who-Cakes and Green Eggs & Ham, IHOP has created a menu that will be loved by any Dr. via Market Wire

On Wednesday before the open of the market, casual dining chain IHOP reported a fourth quarter loss of $16 million, or 94 cents per share. via Investopedia