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ExactTarget News

News on ExactTarget (Ticker: ET) continually updated from thousands of sources around the net.

15 hrs ago | Business Journal

Atlanta Tech Village: The office of the future, in the present

In the past year, entrepreneur David Cummings has transformed a nondescript Buckhead office building into a 100,000 square foot hive of entrepreneurial activity.

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Related Topix: Pardot

Thu Apr 17, 2014

ZDNet

Salesforce hits 1.5 million developer mark, simplifies documentation

Salesforce on Thursday said it has 1.5 million developers and launched a site to aggregate resources and community features across platforms such as Force.com, Heroku, and ExactTarget.

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Related Topix: Salesforce

Sys-Con Media

Salesforce ExactTarget Marketing Cloud Partners with Datalogix to...

The ExactTarget Marketing Cloud from salesforce.com today announced a new partnership with Datalogix, the company connecting online ads to offline sales, expanding its capabilities to power and measure the sales impact of advertising campaigns.

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Related Topix: Marketing, Datalogix, Salesforce, Startups, Salesforce.com, Assistly

Wed Apr 16, 2014

Target Marketing Magazine

SoMo War of the Sexes: How Women and Men Use Mobile, Social Media

"The biggest disruptive convergence today is fueled differently by both sexes." So begins the infographic released by Ruby Media and FinancesOnline.com "Miles Apart: How Women and Men Use Social Media on Mobile."

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Mon Apr 14, 2014

Retailing Today

HSN recognizes cloud marketing company with award

HSN recognized the ExactTarget Marketing Cloud from salesforce.com as its "Strategic Digital Alliance" partner for the year for transforming the company's digital marketing program.

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Related Topix: Marketing, Salesforce

Fri Apr 11, 2014

InformationWeek

IBM Silverpop Buy Will Boost Marketing

IBM has a deep portfolio of marketing technologies, thanks to its acquisitions of Unica, Coremetrics, Tealeaf, and Xtify, but the collection is about to get cloudier and more capable with the acquisition of Silverpop.

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Related Topix: Silverpop, Startups, Coremetrics

Thu Apr 10, 2014

VentureBeat

MailChimp, ExactTarget, and DotMailer lead email marketing systems in new ratings

MailChimp and ExactTarget earned top ratings in G2 Crowd's latest crowdsourced business software ratings.

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Related Topix: Marketing, MailChimp

Business Journal

IBM confirms it will acquire Atlanta's Silverpop, two weeks after deal report.

Financial terms of the deal were not disclosed. In March, sources said IBM offered to pay about three-times Silverpop's $80 million-to-$90 million in annual revenue , which is in line with what Salesforce reportedly offered several years ago.

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Related Topix: Silverpop

Wed Apr 09, 2014

Sys-Con Media

Introducing GetFeedback.com Spring '14: The Future of Online Survey Software

GetFeedback.com , the company disrupting the online survey software market with engaging, branded, mobile-ready customer surveys, today unveiled the latest release of it's market-leading product.

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Related Topix: Social Software, Salesforce, Heroku, Non-Profit

Mon Apr 07, 2014

Indianapolis Business News

Scale Computing in midst of $7.5M private offering

Scale Computing Inc. intends to raise at least $7.5 million in private investment and is more than halfway to its goal, according to a filing with the U.S. Securities and Exchange Commission.

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Related Topix: Scale Computing, Science, Computer Science, US Securities and Exchange Commission, Financial Services, Angie's List, Media, IT Services

Wed Apr 02, 2014

EMarketer

Article: Landing Pages Are the Top Channel Used with Email Marketing

Three-quarters of marketing professionals worldwide use landing pages as part of their marketing efforts, according to November 2013 polling by ExactTarget .

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Related Topix: Marketing

Clickety Clack

ExactTarget, Responsys, meet your newest nemesis: Sailthru, on track for a $50M year & an IPO

Although it's kept to its own corner of the advertising world - personalized marketing - it is bumping up against bigger and more established competitors such as ExactTarget and Responsys.

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Related Topix: Marketing

Tue Apr 01, 2014

VentureBeat

The new CMO: customer service, product development, sales, data a oh, and branding

In the good old days of fat cats and see-gars and THREE TV NETWORKS the chief marketing officer's job was easy, if it even existed at all: brand, positioning, and placement on TV, newspapers, magazines, plus maybe some radio.

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Related Topix: Marketing

Python

FuelSDK 0.9.2

These APIs provide access to ExactTarget functionality via common collection types such as array/hash.

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DM News

Growing Up Gmail: 10 Years of Email Marketing Lessons

Today is Gmail's 10th birthday. Like most 10-year-olds, Gmail has gone through its share of phases.

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Related Topix: Marketing, Google, Startups, Emerging Technology, Search Engines

The Star Press

at Ball State

During his residency, he will give a public lecture titled, "The Internet Revolution: You Haven't Seen Anything Yet!" The event is from 3:30 to 4:40 p.m. in Whitinger Business Building room 144.

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Related Topix: Miller College, Ball State University

Mon Mar 31, 2014

Sys-Con Media

Entrepreneur David Cummings to Address Greater Alpharetta Tech Network (GATN) Launch Event

Atlanta Tech Village founder and serial tech entrepreneur David Cummings will speak about creating a community of innovation at the official launch of the Greater Alpharetta Tech Network on Thursday, May 8, from 5:30-7:30 p.m. at the Metropolitan Club on Windward Parkway.

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Related Topix: Alpharetta, GA, Pardot

Sun Mar 30, 2014

WGRE-FM Greencastle

Ali Sales Roach '03 Making a Mark in High Tech

Ali Sales Roach, a 2003 graduate of DePauw University, is among "10 Central Indiana women -- including entrepreneurs, executives, educators and communicators -- who have excelled in a variety of high-tech fields," notes the Indianapolis Star .

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Related Topix: DePauw University, Central, IN, Marketing, Depauw, IN

Natl. Relocation & Real Estate

Homes.comA & ForRent.comA 's Social Media Philosophy Highlighted on Podcast

Erica Campbell Byrum, director of social media for Homes.comA and ForRent.comA , was recently invited to Jay Baer's Social Pros Podcast series, "Real People Doing Real Work in Social Media," to discuss her professional background, the companies' customer- and consumer-oriented social media efforts, and what it takes to be a social pro.

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Related Topix: Marketing

Fri Mar 28, 2014

VentureBeat

ExactTarget, Responsys, meet your newest nemesis: Sailthru, on track for a $50M year & an IPO

If you pay a little more attention to email newsletters from media companies such as Business Insider and Huffington Post or commerce companies such as Alex and Ani, you will find a little blue logo at the bottom of each email: Sailthru.

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Related Topix: Marketing

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