Bookmark

Add to MyYahoo RSS

dunnhumby News

News on dunnhumby continually updated from thousands of sources around the net.

18 hrs ago | Brand Republic

Tesco puts better online ad-targeting top of mind

The supermarket's data division, Dunnhumby, aims to make digital advertising more personalised, its chief executive, Simon Hay, tells David Benady.

Comment?

Related Topix: Marketing

Tue Apr 15, 2014

Freshnews

KSS Retail Increases Revenue 184% over Three Years

KSS Retail, a leading provider of price and promotion modeling and optimization solutions for retailers worldwide, today announced a significant three-year growth trend with the close of its 2013-14 fiscal year.

Comment?

Related Topix: KSS Retail, Kroger, Retail, Grocery, Marketing

Fri Apr 04, 2014

TMCnet

Wheelings & Dealings: Tesco's Dunnhumby Makes a Purchase of Its Own In Sociomantic

While Tesco is one of the biggest names in retail on the planet - it's said to be just after Walmart in terms of overall size, making it the second largest retailer of all - it's also been shown to be branching out a bit.

Comment?

Related Topix: Marketing

Video Ad News

Dunnhumby Acquires Sociomantic, BrightRoll Publish Viewability Study, Large Screens Driving Mobile Advertising

Highlights this week come courtesy of Dunnhumby, Sociomantic, Yahoo, Spil Games, Rubicon Project, BrightRoll, Kelloggs, ITV, Twitter, Yahoo, NDN, Strategy Analytics, Microsoft and Ooyala.

Comment?

Related Topix: Startups, BrightRoll, Mobile Marketing, Microsoft, Cell Phones, Cellphones, Electronics

OUseful Info

A Nudge Here, A Nudge There, But With Meaning..

First up, a quote on the New Aesthetic blog : "the state-of-the-art method for shaping ideas is not to coerce overtly but to seduce covertly, from a foundation of knowledge", referencing an article on Medium: Is the Internet good or bad? Yes.

Comment?

Thu Apr 03, 2014

TechCrunch

Tesco Buys Into Ad Tech As Big Data Division Dunnhumby Buys Sociomantic For Over $100M

Today, Dunnhumby , the data science group that helped Tesco with that effort, which Tesco eventually acquired, is making an acquisition of its own.

Comment?

Related Topix: Science / Technology, Internet, Marketing, Kroger, Retail, Grocery

Sat Mar 29, 2014

Cincinnati.com

6 years out: 15K construction jobs lost

The orange cones and construction sites seem to be everywhere: From the dunnhumby USA headquarters going up Downtown, to road projects in Eastgate, to Costco and Menards big boxes being built in Florence.

Comment?

Related Topix: Northern Kentucky University, University of Cincinnati

Wed Mar 19, 2014

AdExchanger.com

Opening The (Shopper) Data Floodgates, New Competitors Could Emerge

As brick and mortar giants like Walmart and Tesco do more to monetize their customer data, the question becomes - will they go it alone or maintain third-party partnerships? Tesco subsidiary dunnhumby's rumored purchase of demand-side platform Sociomantic is the most obvious example of a seismic shift that's occurring in the shopper data space.

Comment?

Related Topix: Emerging Technology, Search Engines, Datalogix, Marketing, Social Software

•••
•••
•••
•••

Ashburn Jobs

•••
•••
•••
•••
•••