'Privacy Badger' Browser Add-On Protects You from Online Tracking
The Electronic Frontier Foundation is encouraging all Web surfers to install its new privacy add-on for Chrome and Firefox browsers, which aims to block websites' abilities to keep tabs on users.
Fri Jul 18, 2014
Search Engine Watch
Remarketing Across Ad Exchanges With DoubleClick Search
Every PPC professional knows that remarketing is a no-brainer. It's a simple fact: people who've already clicked on your ads, but haven't converted, are more likely to do so than those who haven't engaged with your ads at all.
Wed Jul 16, 2014
DoubleClick Puts Publishers, Advertisers On Level Viewability Playing Field
Publishers using DoubleClick platforms will no longer have to rely on agencies to learn if their ads are viewable or not.
Tue Jul 15, 2014
Introducing Active View reporting in DoubleClick: A foundation for brand measurement
In an important step toward making brand measurement as actionable as the click, customers of our DoubleClick platform globally now have access to Active View reporting.
Wed Jul 09, 2014
Tapad Opens Doors In London And Frankfurt
Tapad, the leading cross-screen marketing technology company, has opened offices in London and Frankfurt .
Wed Jul 02, 2014
Google DoubleClick Ad Platform Adds New User Training Center
A new DoubleClick University will provide additional training opportunities for digital marketers to get the most out of their online ad campaigns using DoubleClick.
Tue Jul 01, 2014
New York Business.com
Silicon Alley darling Tapad raises $7M in new capital
The multi-device advertising platform startup will look to expand its European operations after a second successful Series B round.
Introducing the next generation of publisher training
At Google, we're constantly updating our publisher products to improve user experience and push the boundaries of innovation in the digital advertising space.
'Humongous' database has sights on Internet of Things
'Humongous' database has sights on Internet of Things NEW YORK Check out this story on USATODAY.com: http://usat.ly/1lvVQHj Dwight Merriman admits as much, but there is a revolution afoot in a seminal tech sector that has been stagnant for decades.
BrightRoll Appoints Chief Operating Officer: Bruce Falck, Formerly of Google
Expands leadership team with addition of Guy Yalif as Vice President of Global Marketing; Mark Vranesh joins BrightRoll Board of Directors /PRNewswire/ -- BrightRoll , the only independent and unified programmatic video advertising platform, today announced the expansion of its executive team with the addition of as Chief Operating Officer.
Fri Jun 27, 2014
The world's computing, business needs aligning for MongoDB
Normally, this feature is about a particular development in the life of a business.