Direct Marketing News

The company's entry in the "Interactive E-mail " category was awarded a gold award at the 28th annual awards ceremony, held in Boston on June 10.

Federal lawmakers have called for more investigations and tougher laws to prevent companies from sending out automated telemarketing calls.

The CRTC says it has dealt out its first round of fines to telemarketers for violating the national do-not-call registry, pegging two unnamed companies.

Some local 911 call centers are being bombarded by telemarketing calls. A supervisor at the Warren County emergency dispatch center says the problem stems from robo dialers a ' computerized programs that randomly call phone numbers.

In today's economy, where businesses must save on costs to stay ahead of the competition, outsourcing has gained tractcion as a way to lower labor costs, remove in-house technology issues and otherwise reduce overhead.

The deadline has arrived for Alabama cities and counties to notify the state if they plan to participate in the back-to-school sales taxes holiday in August.

Telemarketers appear to be getting the message. Do Not Call means just that. The number of complaints from people on the Government's Do Not Call register have fallen 60 per cent in its second year of operation, figures reveal, as the threat of fines leads telemarketers to clean up their act.

With thousands of auto dealerships closing across the nation and announcements of major car brands phasing out production, many car owners are alarmed about the availability of parts they'll need to maintain their vehicles.

Several consumers have fallen prey to businesses that claim to offer automobile manufacturer's warranties but in fact are selling shoddy service plans, according to data from the Better Business Bureau.

Next > A 39-year-old Toronto woman has invested more than $10,000 in the search for her missing dog and doesn't plan on stopping until the crucial member of her family is returned safe and sound.

Telemarketing and communications services company West Corp. will lay off 176 employees in its Hampton facility at the end of August, according to a state filing.

Ogle County Sheriff Greg Beitel is warning prospective donors to beware of a telemarketing group claiming to represent police officers statewide.

The Federal Trade Commission today announced a wide-ranging attack on cyber-vultures looking to feast on the current moribund economic situation .

The state Attorney General's Office, the Secretary of State's Office and the Better Business Bureau are warning people not to be misled by two Pierce County businesses claiming to be charities.

The Illinois Sheriff's Association issued a warning about a telemarketing group it believes claims to represent police officers statewide.

TACOMA, Wash. -- On Monday federal officials took control of a local debt-relief company.

Tired of watching slots parlors in Pennsylvania steal away their best customers, Atlantic City casinos are fighting back with billboards and direct marketing aimed squarely at residents of the Keystone State.

Companies seeking location based solutions complete with the most accurate highly localized data now have two new places to turn.

The Challenge The marketing team at Pier 1 Imports chose a challenging time to launch a new campaign.

The survey was taken from May 21 to June 1. According to the results, 29% of respondents said social media is increasingly taking over direct marketing efforts; less than 10% report using social networks for public relations initiatives.