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Advertising News

Advertising news continually updated from thousands of sources around the net.

3 hrs ago | WSJ Media and Advertising

Havas: Agility is Better than Scale

In an advertising world where the biggest players are trying to get even bigger, how can the relatively small Havas Group survive and compete? and Publicis pursued a $35 billion merger to gain even more heft, before calling off the deal three months ago due to a variety of setbacks.

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Related Topix: Media Buying

7 hrs ago | Business Journal

Chart of the Day: The most popular places to fly from CVG Airport

You might think perhaps that a sunny beach or a metropolis along the coast would be the most popular place that Cincinnati travelers fly.

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Related Topix: CVG, Computers, Cincinnati, OH, Transportation, Airlines, Delta Air Lines

11 hrs ago | Emmy Advanced Media

Study: The Amazon Fire Phone's Slow Launch is Due to AT&T Exclusivity

Based on Amazon's selective PR history, the company isn't likely to reveal exact sales for its recent Fire Phone any time soon-unless the company's first-ever smartphone goes gangbusters.

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15 hrs ago | BroadcastNewsroom

Got Milk? Expands Communications in Unique Agency Partnership

The California Milk Processor Board , creators of got milk? and toma leche, is launching a new advertising campaign highlighting how a person's future self is determined by the nutritional choices he or she makes today -- starting of course with milk.

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Related Topix: California Government, California, Goodby Silverstein and Partners

19 hrs ago | Advanced-television.com

TV advertising bounces back

Global TV advertising expenditure will reach $236 billion in 2020, up by 38 per cent - or $64 billion - from 2013 and up by 54 per cent on 2010, according to a report from Digital TV Research.

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Wed Aug 20, 2014

WSJ Media and Advertising

Showtime Renews 'Masters of Sex,' 'Ray Donovan'

Showtime has renewed both summer series for third seasons, with 12 episodes scheduled for 2015.

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Canada.com

Lynch mobs, buddies and 'naked self-promotion': A rare look at...

A $16,000 consultant's report obtained by the NDP provides a rare glimpse into the Alberta Health Services spin machine, setting out possible strategies to "correct collective opinion" about the performance of Alberta's health-care system.

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Related Topix: Public Relations, Hill and Knowlton, US Politics, US News, Barack Obama

WSJ Media and Advertising

Meet AdDetector - The New Plug-In That Labels Native Advertising

The service, AdDetector , places a huge red banner above articles on news sites that are paid for by an advertiser, often known as "sponsored content" or "native advertising."

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Related Topix: Native Advertising, Startups, AdMob

AME Info

UAE's advertising market coontinues to grow

Based on gross estimates, ad spend in UAE during the period weighed in at $819m, up by a healthy 5% over the $788m for the first six months of 2013, Gulf news reported.

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Canada.com

Google wants to track your internet browsing and app usage to create a unified advertising platform

In This March 23, 2010, file photo, the Google logo is seen at the Google headquarters in Brussels.

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Related Topix: Startups, AdMob, Google, Social Software

WSJ Media and Advertising

Computers Have Legs - AMC Orders Second Season of 'Halt and Catch Fire'

Critics may have wondered if the computer business is exciting enough to sustain a weekly television audience.But AMC sa id the popularity and potential of "Halt and Catch Fire," its drama about the personal computer industry on the 1980s, warranted a second season.

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Related Topix: Computers, PC

Digital Game Developer

Small Tree Provides End-to-End Workflow Solution for Advertising Agency

Snitily Carr , a full-service advertising agency with roots in video production, needed to expand its capability to meet the growing needs of the agency's clients.

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Related Topix: Marketing

Journal Gazette

'Dressy' sweats instead of skinny jeans could bring thighs of relief for women - and retailers

If you are interested in this story, you might be interested in others from The Journal Gazette.

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Related Topix: Fort Wayne, IN, GAP, Retail, Apparel, NPD Group

West Australian

Radio fortunes follow the stars

The presence or absence of breakfast radio stars Kyle and Jackie O has had a big impact on the latest results of Australia's two biggest commercial radio players.

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Tue Aug 19, 2014

Bizcommunity

Advertising industry must support local musicians

I am dreaming of a day when the music and the advertising industries would consistently work together like hand in glove.

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WSJ Media and Advertising

Islamist Militants Claim Killing of U.S. Journalist

Militants from the group Islamic State released a video Tuesday purportedly showing the beheading of American journalist James Foley in an apparent act of retribution for U.S. airstrikes targeting the militant group in Iraq.

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Food Industry

All-natural snacking trend is starting to falter, says Datamonitor

Datamonitor Consumer analyst: 'In terms of the global picture, I think the all-natural snacking trend has peaked in the most developed markets for the moment' The all-natural snack phenomenon has peaked in developed markets, faltering under a raft of lawsuits, says a Datamonitor Consumer analyst.

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Related Topix: Datamonitor

Business Journal

Two downtown Cincinnati office buildings up for sale

Tom Smith, chairman of Smith/Hallemann Partners, said in a statement that the private-equity investment fund in the joint venture determined it wanted to liquidate the buildings at 312 Plum and 312 Elm.

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Related Topix: Cincinnati, OH, CVG, Computers

WSJ Media and Advertising

'The Strain' Is Renewed for a Second Season

FX Networks said Tuesday that it renewed the apocalyptic vampire saga for a second, 13-episode season after the Guillermo Del Toro - Carlton Cuse production took a bigger bite out of cable audiences than the network expected through its first six episodes this season.

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Related Topix: Entertainment, The Strain, Television

WSJ Media and Advertising

Rihanna, Katy Perry, Coldplay on Super Bowl Halftime Shortlist

With the National Football League 's 2014 season set to kick off in 16 days, the Wall Street Journal has learned the league is considering three musical acts for the 2015 Halftime show: Rihanna , Katy Perry , and Coldplay .

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