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Advertising news continually updated from thousands of sources around the net.

1 hr ago | Business Journal

Here's why Verastem chose Needham over Cambridge for its new headquarters

Verastem CEO Robert Forrester says the company's planned move to Needham from its current headquarters in Cambridge has as much to do with the changing nature of the company as with cheaper rent.

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Related Topix: Forrester Research, Biotech, Medicine, Avant Immunotherapeutics, Healthcare Industry, Celldex Therapeutics

5 hrs ago | MyBankTracker

How to Finance a Car With Bad Credit

It may seem impossible to finance a vehicle when you have bad credit, but there are a few options available to you.

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Related Topix: R L Polk

8 hrs ago | BroadcastNewsroom

Rain or Shine, The University of Portland's Multimedia Team Gets the Shot with Blackmagic Design

Building a brand is important for any business regardless of the industry, and advertising and marketing campaigns are some of the main ways to do so.

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Related Topix: University of Portland, Marketing, Social Media Marketing

13 hrs ago | Freshnews

CC Media Holdings, Clear Channel Communications and Clear Channel Outdoor Holdings Set Date for 2014 First Quarter Earnings Teleconference

CC Media Holdings, Inc. , along with its wholly-owned subsidiary, Clear Channel Communications, Inc., and its publicly traded subsidiary, Clear Channel Outdoor Holdings, Inc. , will release 2014 first quarter results before the market opens on Thursday, April 24, 2014 at approximately 7:00 a.m. Eastern Time and will host a conference call to ... (more)

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Related Topix: Clear Channel Outdoor, Clear, Clear Channel Communications, Media, Radio, Television

17 hrs ago | CIO

Enterprise Who? Google Says Little About Apps, Business Cloud Services in Q1 Report

Google did little during its first-quarter earnings report to shush critics who say its Enterprise unit is a second-class citizen in its kingdom.

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Related Topix: Google, Startups, CIO News, Forrester Research, US Securities and Exchange Commission, Financial Services, Cloud Computing, Science / Technology

17 hrs ago | WSJ Media and Advertising

'American Idol' Recap: Who Got Voted Off?

Results on Thursday's "American Idol" proved somewhat of a surprise as Dexter, who has mostly avoided the bottom two or three, was voted off.

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Thu Apr 17, 2014

Food And Drink Europe

High-protein bread could bake up a storm: Euromonitor

High-protein bread will be a functional niche of the future if manufacturers can play up the satiety angle and get the taste right, says a health and wellness expert.

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Related Topix: Baked Goods, Life, Bread, Food, Euromonitor International

Fire Dog Lake

Interview: "Big Men" Director Rachel Boynton on Oil, Ghana and Capitalism

The subtitle of the newly released documentary film Big Men is "everyone wants to be big" and to say the film covers a "big" topic is to put it mildly.

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Related Topix: Blackstone Group, Startups, Warburg Pincus

WSJ Media and Advertising

'Mrs. Doubtfire' Sequel Said to Be in the Works

More than 20 years after the original Mrs. Doubtfire film premiered in 1993, Fox 2000 is preparing a sequel, according to The Hollywood Reporter .

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Related Topix: Comedy Movies, Mrs. Doubtfire, Drama Movies, Celebrities, Robin Williams, Short, Elf, Family, Sally Field, Pierce Brosnan

Brand Republic

Pitch update: eBay's media contest, DFS and 2 Sisters Food Group

With most of the bigger media pitches now wrapped up , you'd have thought that agencies would be taking a breather for Easter.

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Related Topix: WPP Group

JD Journal

Ad Agency Posts Fake Job Listing to Remind Everyone to put Things into Perspective

An advertising agency in Boston posted a fake job listing online and in the newspaper, requiring more than 135 hours per week, constant mobility, keen coordination and adept communication.

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West Australian

Google still top pick for Wall Street, despite mobile ad challenges

Google Inc's disappointing first-quarter results left Wall Street unfazed about the internet giant's ability to come to grips with a shift to the fast-growing mobile advertising market.

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Related Topix: Startups, Emerging Technology, Search Engines, AdMob, Mobile Marketing

UTV

333 new jobs for Derry

Convergys Corporation is to set up a customer service centre in the city with its client, the digital communications company EE.

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Related Topix: CVG, Computers

Al Bawaba

Mashreq Offers the UAE's first INSTANT 0% Easy Payment Plan Exclusively at Gitex Shopper 2014

Mashreq, UAE's leading financial institution, today announced its participation in Gitex Shopper 2014, the largest and most influential consumer IT and electronics sales extravaganza in the Middle East, to take place at the Dubai World Trade Centre from 23-26 April 2014.

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Related Topix: World News, United Arab Emirates, Public Relations, Hill and Knowlton

Wed Apr 16, 2014

Adweek

Data Is Transforming This Experiential Marketing Agency

Who Co-founders Brook Jay , CMO, and Sarah Eck-Thompson, COO What Experiential marketing agency Where Chicago Proponents of experiential marketing argue that it's the original real-time marketing discipline where brands get directly in front of consumers and acquire immediate feedback.

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Related Topix: Marketing, Airlines, United Airlines, Starcom MediaVest Group

Retail Merchandiser

Mobile Guerrilla Marketing - Why & How

April 16, 2014 - Ninety percent of American adults have a mobile phone, according to a January Pew Internet Project study.

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Related Topix: Marketing, Cell Phones, Cellphones, Electronics, Mobile Marketing, Bluetooth

WSJ Media and Advertising

Latest 'X-Men: Days of Future Past' Trailer Storms the Web

The third trailer for "X-Men: Days of Future Past" makes the latest installment in the blockbuster mutant saga look like it's going to be the biggest one yet.

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Related Topix: Thriller, X-Men, Action Movies, Science Fiction Movies, Celebrities, Hugh Jackman, Patrick Stewart, Ian McKellen

Business Journal

Good to the last drop? Wieden+Kennedy gives Maxwell House the Old Spice treatment

A new Maxwell House coffee commerical from the Wieden + Kennedy ad agency introduces viewers to a man exploring what good can be.

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Related Topix: Wieden Kennedy, Northfield, IL

Brand Republic

Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'

Sir Martin Sorrell, chief executive of WPP, has called attempts by rival holding groups, Omnicom Media Group and Publicis Groupe to form a A 23 bilion "merger of equals" "impossible".

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Related Topix: Publicis Groupe SA, Omnicom Group, WPP Group, Marketing

Leigh Journal

a Pub in Lowton has reopened following a major refurbishment.

The Red Lion has benefitted from a joint investment of A 210,000 by licensee Michelle Peak and Punch Taverns, one of the UK's leading pub companies.

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Related Topix: Restaurant Management, Punch Taverns, Publicis Groupe SA

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