Advertising News

Adhere Creative Hires New Marketing Coordinator In its continued growth, Houston based Inbound Marketing Agency adds Eunice David to the team.Within her role, David will be managing a team of writers who produce client blog articles, web copies, and press releases.David comes to Adhere with solid experience, having previously worked for a local ... (more)

Mayor Thomas M. Menino wants to keep The One Fund Boston going as an all-volunteer nonprofit even after all the money is distributed next month with an eye to helping victims of the marathon bombings with long-term "deteriorating" injuries.

Adobe Systems ' recent decision to stop selling the popular Creative Suite design tools as a packaged store product and offer it via subscriptions has triggered outrage among some of those who depend on the software, which is widely used by Web developers, video editors and others.

A portrait is a delicate transaction: the subject might look at it and, shocked, see not himself but how the artist feels about him.

PITTSFIELD, Mass. - Greylock Federal Credit Union announced the promotion of two employees, Bob Maxwell to vice president of marketing services for Greylock Marketing Group and Anthony "Tony" Hyte to assistant "I'm thrilled to be announcing the promotion of these two individuals," said Greylock President and CEO Marilyn L. Sperling.

Groans, angry outbursts and a plethora of questions punctuated a neighborhood meeting aimed at gauging public support for a proposed zoning change at the former Nielsen Media Research property.

Persuasion Notebook offers quick hits on the business of persuasion from The Globe and Mail's marketing and advertising reporter, Susan Krashinsky .

If restaurants operated like pharmacies, bread and pasta would be kept behind the counter as controlled substances.

The consensus around these parts over the years has been that Roger Federer is a singularly awkward brand spokesman.

In 2012, airlines raked in more than $6 billion in baggage and change fees, solely accounting for a 3.7 percent profit margin, according to WTOP .

Providers of online advertising services in the China market generated total revenue of CNY18 billion during the first quarter of 2013, falling 14.5% on quarter but growing 28.3% on year, according to China-based consulting company Analysys International.

" Beardvertising " is a brilliant idea thought up by Lexington, Kentucky-based advertising agency Cornett-IMS allowing men with fuzzy beards to earn money by placing miniature billboard-like ads in them.

The two mills will merge with two other Wisconsin paper mills under new ownership, becoming Wisconsin's biggest papermaking company by employment.

Formerly part of Ten Alps Communications, the agency provides strategic and creative direction across a range of traditional and digital platforms to clients in the grey market, health, marine and travel and leisure.

The complaint filed in Michigan federal court not only accuses the popular social network of lifting one of Eminem's songs for the April launch of a new application called "Facebook Home," but tells the story of how Facebook's advertising company attempted to use Eminem to attract the liking of Mark Zuckerberg , and how, when threatened with ... (more)

Guessing Google's future direction is a bit like trying to predict the path of a flock of birds: Tracing the trajectory of any one bird provides scant guidance, but there's little question the whole flock is headed north.

Yahoo has confirmed widespread reports that it will acquire the popular blogging service Tumblr, and also promised not to "screw it up." The deal is worth about $1.1 billion, nearly all in cash.

StockCall.com Provides Stock Research on The Coca-Cola Co., Pepsico Inc., Monster Beverage Corp., and Dr Pepper Snapple Group Inc.

On a promo that she released on her website Thursday, the former Real Housewives of New York star reveals that she's 'the queen of too much information." The daytime show, which is executive produced by Ellen DeGeneres , is heavily targeted at women.

In 2008, new vehicles with four-cylinders made up 40 percent of the market, according to market researcher R.L. Polk & Co.; today, they are 53 percent of the new-vehicle market.