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Scion News

News on Scion continually updated from thousands of sources around the net.

Nov 12, 2007 | Sal Pizarro - Mercury News Arts & Ent...

A discussion on why businesses are attracted to Second Life

“Our user-engagement numbers are off the charts in terms of how many hours they spend with our brand”

I attended an interesting panel today on corporations getting their feet wet in Second Life, the online virtual world operated by San Francisco's Linden Lab. via Sal Pizarro - Mercury News Arts & Ent...

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Related Topix: Social Software, Marketing, Virtual Worlds, Games

Sat Nov 10, 2007

Wired News

Scion: The MySpace of Cars

“With all due respect to Toyota, Scion, and Scion's very savvy San Francisco-based ad agency, Attik, I just don't get it.”

A week spent behind the oddly undersized wheel of a 2008 Scion xB has left me feeling old and confused. via Wired News

7 comments

Related Topix: San Francisco Metro, Scion xB, Autos

Thu Nov 08, 2007

Popular Mechanics

Scion xB: Automotive Excellence Awards 2008

How exactly do you remodel a brand icon? Well, if you're Scion, you go big. Scion's hip little van has grown significantly in just about every direction for 2008. via Popular Mechanics

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Related Topix: Scion xB, Motorcycles

Tue Nov 06, 2007

The Auto Channel

Toyota Announces U.S. Executive Appointments

“His experience spans all major operational areas and he has an outstanding sense of what our customers, dealers and associates expect from Toyota.”

Toyota announced today the appointments of two executives to top leadership positions within its North American operations, effective immediately. via The Auto Channel

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Related Topix: Lexus, Marketing

Mon Nov 05, 2007

Business Wire

Scion and Daptone Records Partner to Create Exclusive Remixes with...

Scion has partnered with Daptone Records to launch Scion CD Sampler Vol. 19 - Daptone Records Remixed , a double CD-set compilation including nine exclusive remixes of various artists, along with the nine ... via Business Wire

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Related Topix: Scion xB

Sat Nov 03, 2007

Autoblog

SEMA 2007: Scion spirit at SEMA

Click the image above to view a couple of Scion's SEMA entries. "These are our people!" has always been Scion's mantra at SEMA. via Autoblog

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Related Topix: Scion xB, Autos

Thu Nov 01, 2007

Automotive

Scion Partners With RIDEMAKERZ to Build Customizable xBs for Kids of All Ages

“We're thrilled to partner with Scion to help bring the car-customizing movement to the next generation”

Scion today announced its partnership with RIDEMAKERZ , an innovative new toy car customization retailer inspired by Build-A-Bear Workshop . via Automotive

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Related Topix: Marketing, Scion xB

Wed Oct 31, 2007

Technology Marketing

Scion Rocks with Snow Patrol

“It is always looking for something more.”

October 31, 2007 By Steve Miller TORRANCE, CA -- Attention aspiring Roger Deans and Frank Frazettas; Scion is sponsoring a contest in which the winner will have their artwork grace the sleeve of a limited ... via Technology Marketing

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Related Topix: Torrance, CA, Snow Patrol, Pop/Rock, Scion xB

Unstrung

NSN Teams With Scion

“We are very excited to be part of Scion Optomize and confident that by adding our products and the NOKIA brand to Optomize, Nokia can further expand the level of personalization offered through the program”

Nokia announced today at the 2007 Specialty Equipment Market Association Show its new business relationship with Scion within the scope of Scion Optomize. via Unstrung

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Related Topix: Wireless, Telecom, Nokia, Emerging Technology, Scion xA, Scion xB, Bluetooth

The Auto Channel

Toyota Celebrates Golden Anniversary in United States

“We remain focused on providing American consumers with innovative, quality products for the next fifty years and beyond.”

October 31, 2007: Fifty years ago today, when tailfins defined the cutting edge of automotive styling and a handful of import auto companies struggled to sell 83,000 units, Toyota Motor Sales , U.S.A., Inc. via The Auto Channel

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Related Topix: Fremont, CA, Marketing

Mon Oct 29, 2007

NH Broadcaster

the New Scion XD Carves Out Its Own Path

Sometimes it's not easy being the conservative one. From day one, the Scion xA lived life in the shadow of its boxy sibling the xB. via NH Broadcaster

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Related Topix: Scion xB, Scion xA

Sat Oct 27, 2007

Motor Trend

First Salvo: Scenes from the Tokyo show floor

The 2007 Tokyo auto show -- formally called the 40th Tokyo Motor Show 2007 -- just got under way about an hour and half ago at the Makuhari Messe and here are a few quick snaps I grabbed on my way from the ... via Motor Trend

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Related Topix: Scion xB, Autos

Thu Oct 25, 2007

Autoblog

In the Autoblog Garage: 2008 Scion xB

Although its sales had been climbing steadily for years, the average age of its customers was also climbing. via Autoblog

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Related Topix: Toyota Yaris, Scion xA

Tue Oct 23, 2007

AskMen

2008 Volkswagen Rabbit - Credit: VW.com

By Thomas Bey Automotive Correspondent - Every other Friday City cars for 2008 Just as it takes a certain type of man to cut it in the city, it also takes a certain type of car. via AskMen

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Related Topix: Volkswagen, Volkswagen Rabbit, BMW, Scion xB, Autos

Sun Oct 21, 2007

CMJ

Scion Lines Up New Channels

Toyota's customizable auto line Scion is continuing to expand its online music presence, recently introducing a new lineup to Scion Radio 17 on it's Internet broadcasting venture Scion Broadband. via CMJ

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Fri Oct 19, 2007

BusinessWeek

Post a Comment

It's been a rough week for Toyota. First, the company gets slapped by Consumer Reports, which said that Toyota's quality slipped so much that it will no longer recommend every car just because it has a loopy ... via BusinessWeek

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Related Topix: Toyota, Toyota Camry, Autos

Wed Oct 17, 2007

Seeking Alpha

Toyota Loses Top Reliability Ranking

Results from Consumer Reports' annual Car Reliability Survey show Toyota fell two notches from the top and consequently will no longer receive automatic recommendations for its new and redesigned autos from the ... via Seeking Alpha

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Related Topix: Acura, Acura TSX, Toyota, Toyota Camry, Scion xA

Mon Oct 15, 2007

AutoSpies.com

A Tale Of A Lost Brand: Has Scion Become Toyota's Jaguar?

The worst thing you can do to a car is leave it stock. When Scion burst on to the scene back in 2003 Toyota provided the world with a truly unique concept. via AutoSpies.com

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Related Topix: Scion xA, Scion xB, Autos

Sat Oct 13, 2007

Victorville Daily Press

Victorville's Toyota will move to Hesperia

HESPERIA - The owner and operator of Valley-Hi Toyota in Victorville will move its Toyota and Scion dealership to Hesperia, under a disposition and development agreement with the city that it will sign next ... via Victorville Daily Press

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Related Topix: Victorville, CA, Hesperia, CA, Auto Dealers

Thu Oct 11, 2007

New York Times

Ford Names a Toyota Executive as Marketing Chief

“The recent moves would appear to suggest that the industry holds our executives in high regard”

Ford Motor named a veteran executive from Toyota today to become its new marketing chief. via New York Times

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Related Topix: Lexus, Marketing, Ford Mustang, Ford

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