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The commercial value of action sports stars is nothing new. Ski legend Glen Plake endorsed K2 skis shortly after starring in Greg Stump's 1988 film, The Blizzard of AAHHH's . Thousands of skiers, snowboarders, skateboarders, surfers and other action sports athletes have since been rewarded with equipment sponsorships.

Aspen Skiing Co. and ESPN announced Tuesday the Winter X Games and its high-flying athletes will return to Buttermilk for 2013 and 2014, marking the event's 12th and 13th editions on Aspen snow.

Truckee snowboarder Jeremy Jones sprays some young viewers during the Cushing Crossing at Squaw Valley on Sunday.

California's Northstar-at-Tahoe closed for the season two weeks ago, but they kept a 22-foot superpipe and an 80-foot jump in perfect condition for a Vitaminwater private team training camp that started April 24 and ends today, April 30.

X Games is celebrating their tenth anniversary by moving the event a month earlier for 2012.